A graphic designer's job may involve managing more than one design brief at a time and allocating the relevant amount of time according to the value of the job. Typical activities include:
meeting in-house clients or managers to discuss the business objectives and requirements of the job;
interpreting the client's business needs and developing a concept to suit their purpose;
estimating the time required to complete the work and providing quotes for clients;
developing design briefs by gathering information and data through research;
thinking creatively to produce new ideas and concepts;
using innovation to redefine a design brief within the constraints of cost and time;
presenting finalised ideas and concepts to clients or managers;
working with a wide range of media, including photography and computer-aided design (CAD);
proofreading to produce accurate and high-quality work;
contributing ideas and design artwork to the overall brief;
demonstrating illustrative skills with rough sketches;
working on layouts and art working pages ready for print;
keeping abreast of emerging technologies in new media, particularly design programs such as Adobe Illustrator, Corel Draw, Photoshop, Power point, Acrobat, Director, Dreamweaver and Flash;
developing interactive design;
commissioning illustrators and photographers;
working as part of a team with screen printer supervisor, sales persons, administrator, manager, photographers, other designers pertaining to offset printing, account executives, and marketing specialists.