What Is The Role Of ORM Services For Business Growth?

Online reputation
management encompasses all business activities that shape customers’ ideas of a
company based on its online existence. Your company’s online reputation largely
results from how today’s most-used websites, including Google and Facebook,
present your company. As such, search engine optimization (SEO) and proper management
of negative reviews are part and parcel of reputation management.

That’s because a solid
online reputation helps to rank your company higher in search engine results
pages (SERPs). Having higher SERP rankings increases your exposure to possible
customers, hence growing your revenue.